Anti-counterfeit software works to prevent software from being copied without authorization. The practice of counterfeit software sales can lead to billions of pounds worth of money being lost by companies every year as well as the brand reputation being harmed. The products that are sold could end up harming those that purchased them and leave them out of pocket too. If you are wondering all about the hidden mystery behind anti-counterfeit software, we have delved into the industry to see just how it works and the process.
What is anti-counterfeit software?
Anti-counterfeit software works to protect the integrity of goods as they make their way through the supply chain. The technology behind it allows vendors to work with systems such as NFC Tags or blockchain to create a robust ecosystem that is less likely to be able to be infiltrated.
It’s vital for any brand that counterfeit goods don’t become an object as they can severely hurt both a brand’s reputation and also the person that received them. If they were to receive a counterfeit skin care product or a food or drink item that was counterfeit, it could lead to an allergic reaction, skincare or even death if the correct ingredients aren’t used or displayed. Companies shouldn’t have to worry about products being pirated, it is another unnecessary stress for them to go through and will also mean that they lose out on potential profit.
As technology gets more advanced, so do the systems for anti-counterfeit software. Some of the most important aspects include Secure IoT devices such as activity trackers and physical-digital seals, secure digital twins of products in circulation and blockchain-enabled security.
Traditional methods used to involve scanning of QR codes but this wasn’t easy to track or police and this is why physical-digital seals and active trackers are a much more efficient way of ensuring the product is safe, secure and what it is meant to be.
NFC Technology is another secure form of authentication and they contain both anti-tampering technology and encrypted information making it a super secure way to fight against counterfeit. NFC tags are used to seal the product and then when operatives read these tags they can update, scan and verify the information.
Blockchain is the form of technology that also provides a solution. Once the final person in the chain reads the NFC tag information, they can upload it to the blockchain network. This is shared between different firms in the supply chain and the data cannot be manipulated. The only way for data to be manually changed would be if over half the network involved in the blockchain were to give permission, making it much more difficult for someone to override or trick the system.
Anti-counterfeiting software should be a vital piece of software for any company that manufactures and ships goods from anywhere around the globe. Find out more about our anti-counterfeit software and how it can help you or your business on our website.